Gifs.Art.Animation.Design

Graphic Design

More than just beautiful imagery.

Charmed Collection

For the launch of our new charm series, I conceptualized and shot the product and model photography, carefully crafting images that highlighted the charms and necklaces in a way that offered a clear view of the product while maintaining a modern, soft aesthetic.

To further engage our audience, I came up with the idea to create a custom sticker book, which was sent to influencers and customers, allowing them to design their own personalized charm necklaces. The sticker book featured a variety of chains, so recipients could experiment with different charms from the included sticker pack. Additionally, we produced charm cutouts to display in-store, each attached to a necklace-like chain for a visually striking presentation.

Role: Art Direction, Photographer, Graphic Designer

A So Pretty Holiday

Every holiday season, So Pretty releases a limited edition Christmas collection, and this year, we took things up a notch. Over the course of six days, we launched two exclusive pieces and a special deal each day. For the campaign, we chose a silver and red theme, incorporating tinsel and foil scratch cards to add a festive touch. I designed and photographed the scratch cards as I revealed each new item, creating an animated reveal for each day’s launch.

For our regular holiday programming, we focused on a monochromatic red theme, which we then adapted into a digital gift guide, along with coordinated email newsletters, website graphics, and social media content. The result was a cohesive and visually striking holiday campaign that captivated our audience throughout the season.

Role: Art Direction, Photographer, Graphic Designer

Custom Content Creation

Imagery that aligns with what you believe in.

I want to create content that is uniquely yours and enhances your company's look. We provide modern and fresh content for you to share with the world and promote your business.

Social media management and custom content creation for Paris Jewellers, Le Sasquatch and Alves Development.